‘Backbone’ - Joonas Eloranta
Pleasure Staff Pleasure Staff

‘Backbone’ - Joonas Eloranta

When a year turns into three, It takes a bit to trust the process. Backbone is a slow cooked Joonas Eloranta video part, filmed in Finland between 2022-2025.

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 EL CAMINO - Arbor Snowboards
Pleasure Staff Pleasure Staff

EL CAMINO - Arbor Snowboards

EL CAMINO - a short movie celebrating the release of Jared Elston’s first pro model board for Arbor Snowboards

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Ride with the People Tour - Vars February 2025
Thomas Kingsnorth Thomas Kingsnorth

Ride with the People Tour - Vars February 2025

Ride Snowboards went on a tour last season for their “Ride with the People Tour” The community gatherings took place with the unique opportunity for people to test boards and ride with the European team. First up was a trip to Vars, France. Conditions weren’t entirely favourable, but the trip made for some fond memories either way.

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Welcome To Bataleon Snowboards – Finn Finestone
Thomas Kingsnorth Thomas Kingsnorth

Welcome To Bataleon Snowboards – Finn Finestone

Bataleon just announced that Whistler local and all around ripper; Finn Finestone is joining the Bataleon team. Watch his welcome edit and see why the company with the 3BT is so excited by it.

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Tidal IV Art Show
Thomas Kingsnorth Thomas Kingsnorth

Tidal IV Art Show

The TIDAL Art Show in Laax, Switzerland is the brainchild of Aaron Schwartz and Jonathan Voellmy. Find out more about how TIDAL merges the worlds of both snowboarding and contemporary art.

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NORRLANDS by Jaime Castro
Veroniqi Hanssen Veroniqi Hanssen

NORRLANDS by Jaime Castro

Filmed by Kairo Kox over 12 days in January 2025, this video showcases Jaime Castro’s approach to Sweden’s street spots.

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Louis Tarasenko, A month in LAAX
Thomas Kingsnorth Thomas Kingsnorth

Louis Tarasenko, A month in LAAX

Introducing: #YoungBloodFridays

Where we'll be shining a light on the next generation of riders.

These are the names you'll be seeing everywhere soon — if you're not already.

To kick it off, @louis.tarasenko is only 11 years old and is already ripping with style

Whether it's jumps, rails, halfpipe or pow, he loves it all.

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Volcom Spot to Spot in Avoriaz 2025
Thomas Kingsnorth Thomas Kingsnorth

Volcom Spot to Spot in Avoriaz 2025

The 5th edition of Volcom’s Spot to Spot in Avoriaz was supercharged with action, featuring 5 snowboard sessions and live bands all packed into one epic weekend, with 300 riders chasing good times!

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Event recap: The 2025 Uninvited Euro Open
Veroniqi Hanssen Veroniqi Hanssen

Event recap: The 2025 Uninvited Euro Open

The 2025 Uninvited Euro Open | Presented by Union Binding Co. & CAPiTA Snowboards

We needed a few days to process what we saw at Jess Kimura’s Uninvited Euro Open. The level of riding yet again blew our mind and it’s safe to say Women’s streetstyle snowboarding is exploding. Find out what we witnessed in Mayrhofen.

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A Decade of Snowboard Evolution | 10 Years LAAX OPEN
Veroniqi Hanssen Veroniqi Hanssen

A Decade of Snowboard Evolution | 10 Years LAAX OPEN

This 50-minute documentary takes you deep into the world of the LAAX OPEN, the most iconic freestyle contest on the FIS World Cup circuit. Celebrating its 10th anniversary, the film showcases the evolution of snowboarding at Laax, Europe’s freestyle capital. This is more than just a competition. It’s a celebration of culture, creativity, and the sport’s biggest legends.

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