Evolution of a Legend: The Jones Hovercraft 2.0
The Jones Hovercraft embodies the core of the Jones Snowboards design ethos. Jeremy Jones presents the new 2024 Hovercraft 2.0 and the process behind the redesign of this classic shape.
Fire Mountain – A Dome Trip to China
Benny Urban, Dominik Wagner, and Simon Gschaider went on a trip to China to be coaches at the Nitro Indoor Summer Camp Series together with the Nitro China team and kids.
My Turn, Season2 – Snowboarding and Sustainability Rule This Resort
High in the Swiss Alps, you’ll find LAAX—one of the most snowboard-friendly resorts in Europe. For nearly four decades, Resort President Reto Gurtner has transformed LAAX into a freestyle hotspot, hosting Europe’s biggest and most progressive contests and terrain parks. More recently, he and the entire LAAX community have turned their attention toward what it means to be a sustainable resort. With the help of another Reto, Reto Fry, and the team at LAAX, they are pioneering a new approach to sustainability (called GREENSTYLE) in hopes of inspiring real progress at mountains worldwide.
My Turn, Season 2 - Liu Jiayu’s Unlikely Journey
With no snowboarding experience and an athletic background in kung fu, Liu Jiayu became an unexpected Olympic halfpipe star. In 2018, she won the first Olympic snowboarding medal for China. Since then, she has chosen to pursue her own path in snowboarding beyond competition, one that will hopefully inspire an entire generation of Chinese snowboarders.
Ride Snowboards' RADAR Trailer
After pre-teasing us with “See You Soon”, Ride Snowboards officially presents RADAR Trailer!
My Turn, Season 2 – Ukrainian Snowboard Prodigy Escapes the War
Meet Dima Luchkin. At 13-years-old, this Ukrainian snowboarder is living with his family in Innsbruck, Austria, as refugees of war. He’s not your average kid, with skills far beyond his years that have him on a path to potentially become the first Ukrainian rider to reach the international spotlight.
"Schnitzel Time" – An Austria Snowboard Dream – Trailer
First premier will go down at the Hintertux Park Opening on October 6th!
Introducing The Alternator Snowboard
The Alternator Snowboard is the brainchild of a couple crazy scientist snowboarders, Jared Elston and Griffin Siebert, who see the mountain differently but want a board that riders similar - Directional, Wider, Poppier, Stronger - The Alternator!
My Turn, Season 2 – Zeb Powell Does Things Differently
Defying all logic, Zeb Powell’s unpredictably explosive style has won him X Games Gold and sent his snowboard videos to viral status.
K2 Snowboarding's 2023/24 Landscape Collection
Since the beginning, the soul of K2 Snowboarding has resided deep in the mountains. The exploration of new terrain and bigger lines drove innovation, always putting the performance of our product at the center of our brand.
L1 Premium Goods introduces the 23/24 Collection
L1 Premium Goods introduces a new website, team, collection, fits, and styles.
Neue elooa Camps & Adventures für den Winter 2023/24 (GER)
Der Sommer geht langsam zu Ende und elooa ist bereit für einen langen und erlebnisreichen Winter mit euch!
The 2023 Manboys Teaser
The 2023 Trailer for Tango, Echo, November.
Nitro Snowboards presents LAYERS and CAKE
A double feature full-length film project: LAYERS “The unintentional culture of snowboarding” and CAKE.
Laax Open 2024: Save the Date!
When world record holder Valentino Guseli flies over the halfpipe into the night sky and snowboard ace Mia Brookes masters the slopestyle park elements with youthful ease, when thousands of fans cheer enthusiastically, shred to the valley themselves, and everyone parties together to live music ... then you know it's LAAX OPEN time.
Hintertux Park Opening will go down from October 6th to 8th 2023 (DE)
Die Bretter werden aus dem Keller geholt, in der Garage die Tuning-Station aufgebaut und der Kleiderschrank für den Herbst bestückt: In wenigen Wochen ist es so weit, die Snowboard-Community startet mit dem Hintertux Park Opening in die neue Wintersaison.
An Ikonomi Spring Mammoth 23
Ikonomi is all about helping bring the best out of the homies and create things we all are proud of and lead by example for more to do the same. Featuring the riding talents of Lucas Foster, Joey Okesson, Chase Josey and Chase Blackwell, enjoying sublime Mammoth spring conditions. Edit/film by CubanLu
Ride Snowboards – RATED R Trailer
Coming this fall. Full project in the works featuring: Savannah Shinske, Jed Anderson, Spencer Schubert, Jacob Krugmire, Dan Liedahl, Jill Perkins, Cole Navin, and Reid Smith.
8th Annual Rally for Rocker Backcountry Banked Slalom
The 8th annual Rally For Rocker backcountry banked slalom went down on a gorgeous bluebird day in May 2023. Every spring the Tahoe snowboard community comes together to carve out this hand built slalom course on Donner Summit that you have to hike to ride. Race day is a come one, come all community event that sees over 500 riders of all ages rip the course. The event is a memorial for Steve "Rocker" Anderson, a fallen local shredder who was working to build a new skate park in Truckee. All proceeds from the event go towards funding Rocker's dream skate park.
SEICO SNAPS
After a dire European winter, Roland Morley Brown, turned his 11 day Japan trip into a 29 day mission, making the most of the infamous Japanese snowstorm. RMB made peace with the mellow soul-shredding mission he had planned, and let spontaneity take him and his team to wherever the snow and sunshine called. Filmed in Myoko Kanko and Suginohara, before storm-chasing took RMB and his crew to Hokkaido. Featuring RMB, Grant Giller and Clint Allan.